They choose Photography, Video, GIFs, Infographics and Quizzes as ways to further engage with audiences. I experimented with Infographics, Quotes and Quizzes for INMX and TEDxCardiff and my experience definitely aligns with this article, as long as your content is relevant and consistent with your audience, partners and targets.
Very few times do we have the pleasure of look at the creative process behind Apple's ad campaigns. Ken Segall was one Apple's creative directors, and takes us through a journey back in time for the iconic HAL adverts. It's interesting to see all the challenges that Apple faced back in 1999 to convince people to jump on board with an idea. These days, no one even blinks before signing up for an Apple campaign.
Amazing insight (and SVGs) on one of world's greatest design projects. The best design is invisible.
Google has done a poor job of shipping adequate supply of both Pixels, as it’s now January and there’s still no easy way of obtaining the model you want without resorting to eBay or Swappa. That’s not so great for customers. And it’s hurting an incredible smartphone. The Pixel is the best Android phone you can buy — if you can actually manage to do the buying part.
Roger Waters performing Pigs in Mexico City's Zocalo last October in front of 300,000 people.
Suitable for the occassion.
Andy Grignon, detailing how the team felt as Steve Jobs unveiled the first iPhone on Macworld 10 years ago:
“And so there we were in the fifth row or something — engineers, managers, all of us — doing shots of Scotch after every segment of the demo. There were about five or six of us, and after each piece of the demo, the person who was responsible for that portion did a shot. When the finale came — and it worked along with everything before it, we all just drained the flask. It was the best demo any of us had ever seen. And the rest of the day turned out to be just a [expletive] for the entire iPhone team. We just spent the entire rest of the day drinking in the city. It was just a mess, but it was great.”
Nintendo has revealed the release date for its new home/tablet hybrid console as well as the launch title list. To start, the "only" game that stands out is The Legend of Zelda: Breath of the Wild (obviously), which had a new trailer released (prepare yourself):
Nintendo Switch will be available on 3 March, 2017.
"After so much hard work, we are sad to see this adventure come to an end. We are very sorry and disappointed that we will not be able to deliver your flying camera, and are incredibly grateful for your support as a pre-order customer. Thank you for believing in our vision and giving us the opportunity to get this far. We hope our contribution will help pave the way for the exciting future of our industry."
Such a shame, one of the most promising drone crowd-funding projects I've seen in a while. Probably too ambitious. To be fair, it's hard to compete with the likes of DJI's Phantom 4 or the more recent Mavic Pro.
Joshua Topolsky shares his picks on what's best on the internet at the moment. From cat videos to inspiration. Worth your procastination time.
While browsing Reddit someone recommended The Sweet Setup, who hand picks the best apps in different categories without the hassle of getting into the jungle that is the App Store. I pretty much agree with all their choices.
My personal musts: 1Password, Spark, Tweetbot, Overcast, and for procrastination times Reddit (of course).
If you want to explore the waters of what being a digital marketer involves, I've recently been doing Google's Digital Garage. It offers amazing explanation for even the most basic users, highly recommend it if you want some guidance on how to market yourself or your business online.
If you want to go more in-depth, and do longer term education and certification, check out the courses at the Digital Marketing Institute.